Brand Tip: Why Brand Tips are Useful

A consistent look, feel and messaging style are essential in managing the Pacific University brand.



Do you know what the university fonts are? How much clear space to allow around the university logo? The proper use of the athletics “P?” Best way to phrase Pacific University throughout your writing?

Brand tips provide ready access to frequently asked questions helping to define Pacific University in a consistent fashion.

For complete information about our identity system, link to the Pacific University Brand Standards, where you’ll find a framework for messaging, logo use, font choices, Boxer colors and more.

This is one in a series of Pacific University Brand Tips. Find more tips here. 


Posted by Joyce Gabriel (joyce.gabriel@pacificu.edu) on Feb 3, 2014 at 4:33 PM

Edited by Jenni Luckett (jluckett@pacificu.edu) on Feb 10, 2014 at 4:54 PM

Review/Edit in CANS

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