Marketing

Concentration/Emphasis

Take an array of business courses, in addition to courses in market research, advertising and promotions, international marketing, and media or art.

Pacific University undergraduates majoring in business administration may choose a concentration in marketing. Develop skills in critical thinking, problem solving and writing. Cultivate the highest ethical standards and develop technical competency, oral-communication and quantitative-reasoning skills, and library and information literacy.

Enjoy an interactive, engaging classroom environment that fosters lasting relationships between students and professors. Benefit from substantial academic and career guidance, international study experiences, research opportunities and student-presentation requirements.

Take advantage of diverse, off-campus internship opportunities in Oregon and other parts of the United States.